No Bull Ship Academy is an 8-week intensive program for experienced professionals aged 35 and older who want to ship their first real product. The program costs $749 and accepts a maximum of 10 participants per cohort. It focuses on product sense — deciding what to build, for whom, and why — not on teaching code.
You have an idea.
You've had many.
But you've never shipped a real product.
Not because you're lazy.
Not because you're dumb.
And not because you "don't get tech."
Because using products your whole life doesn't teach you how to build one.
You've developed taste.
Not product sense.
No Bull Ship Academy exists to close that gap — and help experienced, capable people ship their first real product, calmly and deliberately.
Not a course.
Not a community.
A ruthless build sprint for people who are done pretending.
This is for you if
- You're 35+ with real domain experience
- You've spotted genuine problems worth solving
- You've tried tools, prompts, side projects and shipped nothing real
- You can explain why other products work, but can't make yours work
- You don't need motivation you need clarity and pressure
You're not stuck because you lack ideas.
You're stuck because no one ever taught you how to decide what matters first.
This is not FOR YOU if:
- If you want hacks or shortcuts
- If you want theory without shipping
- If you want to "learn to code" for its own sake
- If you can't make time to show up and do the work
This is not about feeling productive.
It's about finishing something real.
WHY THIS EXISTS
Most people don't fail because of tools.
They fail because they build the wrong thing for the wrong user with the wrong scope.
This academy exists to beat
product sense
into you —
calmly, deliberately, and without hype.
Until something real ships.
What we
actually do
For 8 weeks, I work with you to force clarity where you're currently stuck.
Not by teaching you everything.
By teaching you what matters.
Together, we will:
- Strip your idea down to a real problem
- Choose one user you're actually building for
- Define the smallest end-to-end product that solves that problem
- Cut everything else — ruthlessly
- Ship something real, not theoretical
Tools come after decisions.
Product sense comes before code.
You will learn how to:
- decide what to build first
- recognise false progress
- stop polishing ideas and start finishing products
The Outcome
By the end of this, you will have:
A clear problem you can articulate without rambling
One real user you're actually building for
One product that actually exists
A minimum valuable version you can put in front of users
The confidence to ship again without supervision
Not a prototype.
Not a demo.
A real product
— small, imperfect, and alive.
And more importantly:
you'll finally understand why it works.
How it works
Two sessions per week
- ruthless product review
- build + accountability sprint
You will ship every week.
You will be challenged every week.
You will not hide.
This is structured pressure — not chaos.
Who runs this
Not a guru. Not an influencer.
Someone who has shipped products — real ones, with real users, real bugs, and real decisions that couldn't be undone.
Someone who knows what it feels like to be stuck — and knows exactly where the clarity breaks down.
Nic Haralambous
Entrepreneur & AI Product Engineer
I have over 20 years of business, product and app building experience.
I've built apps and products for Yoco, Imperial, Vodafone, Mail&Guardian, Business Day, Financial Mail, Guinness and many others.
I've created my own apps using AI tools with real users.
I have many failures and battle scars to my name.
No hype. No influencers.
Just scars and pattern recognition.
The Price
for the full 8-week cohort.
You're not paying for information.
You're paying to stop circling the same ideas for another year.
THE DEAL
If you show up, do the work, and follow the process:
You will ship.
THE FILTER
If you want comfort, theory, or endless prep —
do not apply.
10 seats. Hand-selected.
Starts when the room is right.
Apply
10 seats. Hand-selected. Tell me why you belong.